Different designers and french foreign offer silhouettes light and ultra feminine in an environment glamour and decadence. Joy is a concept store where fashion becomes greed, where people dress and get undressed in the small boudoir in flowered wallpaper! The concept of the boutique is meant to be focused on Sport Chic to the English, involving a Fred Perry polo and pants size high Sonia Rykiel, or sweat Oversize Stella McCartney and an ultra chic trench Margit Brandt, Danish designer.
At the foot of ballerinas ground chicken foot Fred Perry or heels lacés Le Coq Sportif, the draws is a reminder to the series Strange Ladies, Farah Fawcette is the muse of the shop, all on a background Taxi Driver, cult film, whose portraits adorn the walls of the store. Source : Joy boutique
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